Season's Round Up # 79: SAINT LAURENT FALL-WINTER 2013
I am in love with Saint Laurent's debut SS2013 collection under the guidance of Hedi Slimane. I may have had my hesitations at first but honestly the SS2013 pieces are on top of my shopping list right now. Which is why it comes as a surprise that for FW2013, Hedi seems to have departed from the classic, elegant and edgy girl that came down the runways of spring.
This season, it seems he had a particular kind of girl in mind; and she's rocking just as much of the cool factor of rock gods and goddesses. She has the effortless feel of LA fashion and it seems as if you'll see these looks in Coachella as well. Seems like Hedi is trying to target the younger generation with this collection - likely targeting a new generation of Saint Laurent patrons. Personally, I'm not that much of a fan this season - well fine there are still pieces that I'm dying to have such as the tailored jackets or some of the biker jackets and shoes. But it's beginning to take on a whole new aesthetic and honestly I think it will push away a LOT of the traditional YSL lovers. I think what makes me uncomfortable is how much the collection is reminiscent of looks you'll see off Topshop. Ok ok, I'm not being snooty - I love the pieces from Topshop myself. It's just that I'm missing the Saint Laurent vibe [the unmistakeable elegance and class] in the pieces, which I think Hedi has brilliantly done in his spring-summer outing while staying true to his rebellious and edgy aesthetic. I'm hoping next SS2014 we see more of what he's done in SS2013 as I think he's hit the design sweet spot there that will keep current buyers happy and will bring new ones to the Saint Laurent fold.
CREDITS: Video from Vogue